MRR / PLR

What is Master Resell Rights and Private Label Rights?

Master Resell Rights (MRR) is a licensing agreement that grants individuals the unique privilege to not only sell a digital product but also to pass on the reselling rights to their customers. Essentially, with MRR, purchasers have the authority to resell the product as many times as they desire, often keeping the profits for themselves. This distinctive license goes beyond basic resale permissions, allowing entrepreneurs to become distributors and offering potential buyers the same lucrative reselling opportunity. It provides a remarkable avenue for individuals looking to establish an online business by leveraging high-quality digital products without the need to create them from scratch, opening up a world of possibilities for profit and entrepreneurship.

A Private Label Rights (PLR) license is a powerful arrangement that provides individuals with the flexibility to modify, rebrand, and even claim ownership of a digital product as if they had created it themselves. With a PLR license, buyers not only gain the right to sell the product but also the ability to customize its content, branding, and packaging according to their unique vision. This unique license goes beyond reselling, empowering entrepreneurs to stamp their identity on the product and present it as their own creation. PLR licenses offer an efficient shortcut for those seeking to expedite content creation or enhance their product line without investing extensive time and resources. This license type fosters creativity, allowing individuals to tailor the product to their specific niche or brand, making it an invaluable tool for online business owners looking to stand out in a competitive digital landscape.